About

A row of brick storefronts on a Central Texas main street — San Marcos, Texas

Frontage Journal is for people who would rather buy from a neighbor. We find independent businesses in Austin, San Antonio and the Hill Country, meet the owners in person, and give each one a page and an article so you know who you are supporting before you walk in.

Every business here is independently owned, never a chain. Listing is free for the owner, and always will be. The photos and the story are theirs to keep.